I started playing around with Prezi the other night and ended up putting some previous thoughts together using this very cool (and free) presentation application.
Prezi makes it a breeze to get started and has some great learning videos to help you with your first presentation. There’s clearly a lot of power under the hood, but they make it super simple to create new pieces of content and link them together. Be sure to visit the Explore link on their site to see some of the awesomely creative presentations other users have made.
My first Prezi reinforces my thoughts on perceived value and the (enormous) role it plays in customer experience. Check it out and let me know what you think.
Can’t see the embedded presentation? View it on Prezi.
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P2: Customer experience definitely is not customer service. Customer-service should be experience-driven.
P7: experience is no way an interaction… touchpoint is an interaction instead.
P9: Agreed!
P11-13: Before experience it’s expectation and perception. During experience it’s performance. What’s after? Expectation again?
P15: When no expectation can be created, what is it going to be based on? Assumptions?
P18: Expectation serves as one of the metrics? What exactly is expectation?
P28: There is “ROI on Customer” from firm’s perspective. Why don’t firm start studying what’s the “ROI on Firm” from customer’s perspective?
P31: experience is the evaluation of value created at touchpoint.
P2: Customer experience definitely is not customer service. Customer-service should be experience-driven.
P7: experience is no way an interaction… touchpoint is an interaction instead.
P9: Agreed!
P11-13: Before experience it’s expectation and perception. During experience it’s performance. What’s after? Expectation again?
P15: When no expectation can be created, what is it going to be based on? Assumptions?
P18: Expectation serves as one of the metrics? What exactly is expectation?
P28: There is “ROI on Customer” from firm’s perspective. Why don’t firm start studying what’s the “ROI on Firm” from customer’s perspective?
P31: experience is the evaluation of value created at touchpoint.